Performance marketing since 2012

We deliver the inbound calls that turn into customers.

Arroyo Media finds consumers at the moment of intent and delivers them to you as inbound calls, exclusive leads, or qualified traffic. Insurance, home services, and market research. You pay for outcomes, never impressions.

Demand does not arrive in a straight line.Every peak is a consumer reaching out for a quote, a policy, or an answer. Our job is to be there at the moment it happens.

By the numbers

2012Operating since
1M+Inbound calls a year
250K+New registrations a month
5M+Consumers registered to date

What we do

One engine. Three ways to buy the outcome.

Every campaign runs on the same media, the same fraud controls, and the same account team. What changes is the form the result arrives in.

Pay Per Call

Generate Calls

Consumer-initiated inbound phone calls, routed live to your sales floor. No transfers, no shared calls, no cold lists. Every call starts with someone picking up the phone to find a policy.

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Cost Per Lead

Generate Leads

Exclusive leads with one-to-one consent, from consumers who raised their hand. Never resold, matched to your target demographic, and ready for phone, email, or text outreach.

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Cost Per Click

Generate Traffic

Qualified visitors from our own suite of consumer web properties, sent to your site to convert on your turf. You keep the session, the pixel, and the relationship.

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Why Arroyo

We know where every lead originates.
Lawrence Leung, Chief Executive Officer of Arroyo Media
“Every record we send starts with a consumer looking for support. Not a form fill we bought from someone else.”
Lawrence Leung Chief Executive Officer LinkedIn

We are deliberately selective about who we work with, and we have grown through referrals and performance rather than pitch decks. Campaigns start on properties we own and operate, and scale into vetted partners only after they clear the same quality checks we hold ourselves to.

Arroyo was founded in 2012 by a team that had spent years on both sides of the lead transaction, as buyers and as sellers, and believed it could be run better. Our team averages more than a decade in lead generation, performance marketing, insurance, and market research.

Proprietary media buying

We own and operate our own consumer web properties, drawing over a million visits a month, and run all media buying in house.

Vetted partnerships

Every external partner is vetted before launch and continuously tested against live performance.

Tech-enabled quality control

Custom-built systems screen for fraud and risk before a call connects or a lead posts.

Always fully managed

Every client gets a dedicated account team, and performance-based billing means we are paid when you get results.

We verify our data so you don't have to. Consent documentation, fraud and traffic screening, email validation, and suppression, applied before anything reaches you.
TrustedFormJornayaAnuraNeverBounceThe Blacklist AllianceOptizmoUnsubCentral
Ready to integrate into your preferred platform. We deliver into the call routing, affiliate, and measurement platforms our clients already run, so nothing has to change on your side.
ActiveProspectRingbaInvocaLeadHoopimpact.comCJ AffiliateRakuten AdvertisingCAKEEverflowTUNETwyneAppsFlyer

Verticals

Deep in three industries.

Insurance, home services, and market research are where we have the most history and the best data. We run campaigns well beyond them.

InsuranceAuto, life, home, and Medicare. Our largest and longest-running practice.Best fit forCarriers, national agencies, and independent agents
Home ServicesRoofing, HVAC, plumbing, electrical, pest control, and restoration. High-ticket, locally fulfilled work where a live call closes the sale.Best fit forFranchises, multi-location contractors, and local operators
Market ResearchPanel recruitment, product testing, and clinical trials, built on first-party audiences.Best fit forPanel companies, research firms, and clinical recruiters

Every vertical we run

Auto Insurance
Home Insurance
Medicare
Roofing
HVAC
Electricians
Panel Recruitment
Clinical Trials
Debt
Sweepstakes
Water Damage Restoration
Life Insurance
Pest Control
Window Replacement
Plumbing
Appliance Repair
Mold Remediation
Product Testing
Education
FinTech
Free Samples

FAQ

The five questions we get asked first.

Is this a self-service advertising platform?

No. Unlike platforms that prioritize ad spend over results, our approach is fully managed by experienced professionals. Each client is assigned a dedicated account management team focused on optimizing performance and delivering measurable outcomes.

How much do calls, leads, or traffic cost?

Pricing depends on vertical, geography, and volume, so we quote after a short call rather than publishing a rate card. Structures include Pay Per Call, Cost Per Lead, Cost Per Action, and Cost Per Click.

What verticals do you operate in?

We work across a wide range of industries, with core expertise in insurance, home services, and market research. See the full list.

What countries do you service?

We currently generate calls exclusively in the United States. Leads and traffic are available in the United States, Canada, the United Kingdom, and Australia.

Do you buy or sell call transfers?

No. We do not engage in call transfers. All of our calls originate from direct, consumer-initiated inbound activity, which keeps intent and transparency high on every interaction.

Get in touch

Let's talk results.

Tell us what you are trying to grow. We will tell you honestly whether we are the right fit, and what it would cost.

1

We reply within one business day.

2

A 20-minute call to scope volume, geography, and pricing.

3

A small test campaign you can measure before committing to volume.

What can we help with?
We never share your details.